The Foundation Of Domestic Clothing Brand Is Still Shallow &Nbsp; Cultural Connotations Need To Be Built.

The new CHIC is coming soon, counting the experience of CHIC in the past few years, every time there are new discoveries, and every time there are new surprises. CHIC, bearing the hope and dreams of many famous brands at home and abroad, brings us a colourful look.

Take last year, the CHIC2010 Hardrive fashion art gallery has left a deep memory for me, and has become the highlight of my CHIC trip.

The exhibition not only attracted the attention of fashion and art circles both at home and abroad, but also paved a cross-border platform for the development of domestic clothing brands.

More than 20 pboundary artists from architecture, painting, sculpture and horticulture opened the "CHIC2010 Hardrive Fashion Art Gallery" for the first time in the gallery.

The exhibition of 33 pieces of art explains the artists' unique understanding and sincere expression of "fashion".

Every year when CHIC is held in March, the organizers will build a best platform for both domestic and foreign brands and designers to display creativity and fashion art.

The work of the last CHIC Gallery has left ample room for expression for artists.

At the same time, the artistic elements provided by CHIC for artists are mostly related to clothing.

Most of the works are made of materials related to clothing and textiles, which can be said to be a natural combination of clothing and art, and a perfect combination of practicality and aesthetics.

Nowadays, clothing has already surpassed the most basic use of "shelter". People's demand for clothes has also risen to the height of artistic conception, personal identity and so on.

Often, consumers choose one.

I still remember women pioneer artists at that time.

In Germany, Zou Cao, who is known for his pop art, also appeared in the art gallery at that time. His material was selected from Hardrive's clothing accessories. Zou Cao, known as "contemporary Danny Warhol", reproduced contemporary pop art in his works.

Any brand should have life, where can it be found? The brilliant artistic civilization created by human civilization for thousands of years is probably the best treasure.

Some people will ask: why has China not yet seen a big international brand? We must know that the foundation of our domestic clothing brand is too shallow. If we want to have culture, we must have roots and catch up.

Not for the sake of the trend, every dress should have a spirit.

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