Quanzhou'S Cross-Border Electricity Supplier Diversification Trend Is Obvious.

Quanzhou's cross-border electricity supplier diversification trend is obvious.

Part of the electricity supplier has achieved eBay, Amazon, speed sell, Dunhuang and other whole network marketing. Some of the larger cross-border e-commerce export enterprises have built their own sales platform, which has realized the diversification of sales platform.

, accessories, bags,

Dozens of categories, such as walkie talkie, home appliances and so on, have realized the diversification of business commodities. The country of export sales covers many countries and regions, such as Europe, America, Russia, South America, Southeast Asia and the Middle East, and has realized the diversification of sales area.

In addition to operating enterprises and third party trading platforms, cross-border e-commerce service providers are also emerging.

As a global maternal and child e-commerce provider

The company, Quanzhou hook hook Agel Ecommerce Ltd, assisted the pformation of mother and baby enterprises at home and abroad with the concept of "let the world have no difficulty in making mother and baby business", and helped Chinese products go all over the world.

Hook CEO hand Hui said, "mother and child products have strong user stickiness, high user repeat purchase rate, can bring continuous traffic, users and sales performance to the electricity supplier."

In the same period of forestry, we can see the advantages of Quanzhou shoes and clothing industrial chain as well as Lin Shi Le, general manager of Fujian new times clothing industry and Trade Co., Ltd.

"Shoes and clothing equipment is the necessities of life, as well as the market share of the electronic commerce platform," coupled with the unique industrial chain of Quanzhou.

It's easier for us to do e-business from the shoes and clothing category. "

Lin Shile said that the important thing to do cross-border electric business is to understand how to take advantage of the existing advantages, so that we can take a lot of detours.

"Foreign trade providers rely on B2C mode of cross-border small retail trade data we still can not grasp."

Quanzhou customs officials said that as a city with strong foreign trade processing capacity, more and more Quanzhou foreign trade enterprises have joined the army of foreign trade providers, and the volume of cross-border retail pactions is also gradually increasing.

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It is understood that in Quanzhou to do cross-border electricity supplier enterprises can be divided into three categories: the first category is a factory with many years of experience in various products OEM/ODM; the second category is foreign trade enterprises engaged in the traditional B2B foreign trade; the third category is the production enterprises without foreign trade experience, and they just want to see the cross-border e-commerce boom.

It is not hard to foresee that in the future, there will be more enterprises, even individuals like M, who will sell products to the whole world through the retail business platform of foreign trade.

In fact, the first two types of enterprises have accumulated a lot of "big data" in many years of manufacturing or foreign trade experience, such as the export of a product to which standard, which country is the main market, etc. These have a very important reference value for the choice of target market when engaging in Cross-border electricity supplier.

All the time, the overseas market has been the focus of Quanzhou's enterprises and occupies a huge share.

In recent years, under the impression that the global economy is down and the recovery is weak, it has become the mantra of many foreign trade enterprises owners for a long time to make foreign trade difficult, and pformation and upgrading are imperative.

Quanzhou has a large number of small and medium-sized enterprises, and the private economy is well-developed, especially for new models and new markets.

In the process of pformation and upgrading, many enterprises have chosen to turn around to do domestic sales, while others have made a new way to start cross-border business.

Quanzhou's New Silk Road Agel Ecommerce Ltd is the forerunner of Quanzhou's traditional foreign trade enterprises to pform cross-border electricity providers.

In 2010, Lin Shilai, general manager of Quanzhou New Silk Road Agel Ecommerce Ltd, started his own cross-border electric business, which was only a pure scalping product.

"With the continuous development of cross-border industries, market competition is bound to intensify. If there is no product of independent innovation, it is very difficult for enterprises to become bigger or brand."

In Lin's view, Jinjiang has a complete foundation of shoes and apparel industry chain, and is also one of the advantages of developing cross-border electricity providers.

He chose to return to Quanzhou to create a fashionable children's clothing brand "SICIBAY", which opened a new journey for cross-border e-commerce.

"With the support of the industrial chain and products, we can make further layout in terms of channels, marketing and so on."

Lin Shilai said, "SICIBAY" is currently dominated by horizontal and vertical crossover strategies.

"Transversal aspects are mainly Amazon, EBAY, speed sell and independent platform.

Vertical distribution will be distributed to overseas distribution websites.

Strive to form a combined market in different countries and regions, so as to facilitate product positioning and inventory balance. "