KAILAS Signed Strategic Cooperation With China National Rock Climbing Team
Recently,
Outdoor brand
KAILAS jointly signed the signing ceremony of the strategic cooperation of China National rock climbing team at Nanfeng International Convention and Exhibition Center in Guangzhou.
The signing of the contract means that KAILAS has the opportunity to represent China in the professional competition of international rock climbing equipment. The accumulation of technology over the years has given KAILAS confidence to win this competition and shine more brilliantly on the international stage.
At the same time, the completion of the signing ceremony has also opened the curtain for the next third KAILAS rock climbing competition.
KAILAS brand marketing director
Cao Jun
KAILAS, as a brand dedicated to the sustainable and healthy development of China's climbing career, has been working with China Association for the promotion and development of rock climbing in China.
The signing of the national team is a strategic cooperation between the two sides based on the common understanding of the future development of China's rock climbing.
KAILAS
It will become the designated equipment sponsor of China National rock climbing team, provide high-level competitive equipment for the national team, and will join hands with China Association for the advancement of Chinese sports. It will improve the youth echelon, youth ladder and national team, and the three stages of talent reserve training system, so that China's climbing ecosystem will be more mature, perfect and competitive.
Mr. Wang Yongfeng, vice chairman of China Association for information technology, said that while KAILAS was trying to promote the development of China's outdoor climbing business, many people attached great importance to the training of outdoor talents and the exchange of international climbing communities, which had a positive and far-reaching impact on the outdoor sports.
Zhong Chengzhan, general manager of KAILAS brand, paid more attention to the precipitation and accumulation of brands in his speech. He insisted on every step steadily and steadily, providing the most professional equipment protection for the mountaineers and explorers. In terms of products, he advocated the quality of both inside and outside to lead the new demand of the times, and provided the best outdoor products for the outdoor enthusiasts with a professional and dedicated attitude.
It is understood that as early as in 2013, sponsored by KAILAS, the Chinese Youth Association's "rock climbing star of hope" National Youth promotion activities, through various forms interspersed with the world youth tournament, National Youth Championships and other rich events.
In 2014, activities increased from 16 cities in 2013 to 50 rock houses in 40 cities throughout the country. More than 6000 young people took part in the activities. The two years of promotional activities have enabled more and more young people to feel the charm of rock climbing.
In the future, KAILAS brand will continue to join hands with China Association to pay attention to the long-term, comprehensive and healthy development of young people.
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