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Kangnai'S "Classic Shu Shi" Global Simultaneous Listing

2007/9/17 0:00:00 131

Not long ago, Zheng Xiukang, chairman of Kangnai group and Xu Yong, chairman of China Leather Association, jointly opened the "rectangular earth" with the gold key. The blue ocean and the green earth instantly opened, and the "classic Shu Shi series" leather shoes that were listed in the Kangnai group's 3000 global stores were listed in Shanghai's International Conference Center.

Originally, this "rectangular earth" is a shoebox.

Kangnai's "classic Shu Shi" series of leather shoes is a successful extension of Kangnai's "business Shu Shi" series of leather shoes.

It also comes from an extraordinary body -- a professional institution hired by Kangnai to collect a large number of consumer survey data in the world, referring to the latest fashion trends in Europe in the same quarter, and then making technical positioning by Kangnai and the R & D center jointly constructed by SATRA, the British footwear authority research organization, and then making the appearance design of the top leather shoes designers in Italy, and finally producing and selling in the world.

In order to truly achieve global consumer comfort, Kangnai insists that "the most European quality" and "the most local price", that is, the same comfort and sense of fashion, the pricing of global consumers is not the same.

Leather shoes priced at 100 euros in the flagship store of Kangnai, Paris, are priced at only 300 yuan in Yili, Xinjiang, China.

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