Huzhou Silk Harvest Surprise

China's silk market is being triggered by a fake storm. The CCTV took the lead in targeting the silk market, and all the major media in the country have reproduced it. Huzhou has been reported as a positive example, making Huzhou silk a "accident" beneficiary. This also greatly encouraged Huzhou silk enterprises to pay attention to quality and create brand confidence.

Recently, CCTV financial channel has broadcasted a 34 minute thematic program, "is your family silk made of silk?" Ling Lanfang, chairman of Huzhou Silk Road Group, is the only member of the China Silk Association executive director and the National Cocoon Silk Lifetime Achievement Award. Filtered advertising

It is reported that after repeated replay of the program, the spearhead directed at the Tongxiang silk quilt, and the major media in the country have reproduced it, causing consumers to pay special attention to the Internet users. Chinese Silk quilt The market has led to a storm of counterfeiting.

However, the fake storm made Huzhou silk a "accident" beneficiary. Reporters learned that the Silk Road Group "Silk merchants" and "Huan Sha home textile" two enterprises of silk and home textiles products in CCTV reported surprise sales surge. On the third day after the broadcast, a Beijing unit visited several times to find the "Lake merchants" and ordered more than 100 pairs of cocoon raw materials. Then, a company in the province ordered more than 500 3 kilograms of silk quilts directly. 30, 50... Orders poured in. In the local market of Huzhou, the daily sales volume of the local product fair is over 20 thousand, queuing up to buy it. The Silk Road "Silk" has become a major attraction at the fair. The same goes for "Huan Sha home textile". In the first ten days of November, the average daily sales volume was about 200000 yuan.

"Although silk is swept by the market in the market, Li Kui's real skills will eventually be appreciated." Ling Lan Fang Told reporters that CCTV aimed at the counterfeiting of silk market, and Huzhou was reported as a positive example, which greatly encouraged Huzhou silk enterprises to pay attention to quality and create brand confidence. However, Ling Lanfang reminded the public that the price of cocoon has greatly increased and that silk has risen. To see some cheap silk, such as 80 yuan or 60 yuan a kilogram, the public should keep a heart in mind. These cheap silk is probably the black heart silk quilt exposed by CCTV.