Shanghai World Trade Mall: Five Golden Strategies To Boost Overseas Brands

May 26th Shanghai Mei Luo city "clothing department store trial" campaign is about to start! Following the successful hosting of 2011 (spring)

The five "golden strategy" is a customized business promotion strategy for overseas SMEs in the Chinese market, which aims to help overseas enterprises, especially overseas SMEs, to understand the Chinese market and develop the Chinese market, and finally smoothly enter the Chinese market through many years of experience accumulated in the textile and apparel industry chain platform construction, as well as in marketing promotion and channel docking.

The world trade fair shows good environment and low cost.

Exhibitors - World Trade Exhibition itself, excellent service, buyers and business.

The overseas brands entering the WTO will participate in the rich exhibition activities of the world trade mall.

The enterprise can not only be able to match and communicate with the professional customer groups in the exhibition, but also can achieve effective trading intentions. It can also be displayed as a base for the year to keep track of customers.

Try selling -- well-known department stores try to sell, low threshold, close contact with target customers.

Through the trial sale of overseas brands, we can know the popularity of their brands in the Chinese market to a certain extent, and then implement the next sales strategy.

From May 26th to June 2nd, the "clothing department store trial sale" held by the World Trade Organization in the city of Shanghai, USA, was an initiative to actively promote overseas brands, and to help overseas brands get close contact with the market by good cooperation with department stores.

After this event, the world trade organization will further launch the Department Store trial sale of various products such as textiles, gifts, food and so on.

Online shopping -- TV and online shopping, save energy and save money, and improve the promotion channels.

For brands that sell successfully in department stores, the world trade organization can recommend TV channels and Internet shopping channels.

This move not only provides convenience for overseas brands to raise funds in the early stage of China's market, but also gradually improves their development channels in China.

SelectShop.

The world trade mall plans to set up "SelectShop" in the major department stores and refer to the Japanese "goodgoodsJapan" activity mode at the end of last year, making itself a window for overseas brands to enter the Chinese market.

In addition, the world trade mall will also set up the exhibition exhibition center of the world famous brand, which will be echoed with the world trade fair and will provide a more precise and effective development prospect for overseas famous brands to enter the Chinese market.