Nike Will Become A New Sponsor Of The French Football Team.

The French Football Association has announced a bid for the sponsors of the French national football team from 2010 to 2018.

Earlier, the French Football Association officials complained that now sponsors Adidas underestimated the value of the team, and Nike, who wishes to get a higher price, may become a new sponsor.

The French team's current sponsor is Adidas, and the cooperation between the two sides has lasted for 35 years.

However, E Oscar Wright, chairman of the French Football Association, said in November last year that Adidas underestimated the value of the French team and that the French football association would better use the competition between sporting goods providers.

Prior to this, the German Football Association has increased the sponsorship fee from 11 million euros per year to 25 million euros by means of bidding.

The annual sponsorship fee of Adidas to the French football association is about 10 million euros.

France's "Le Figaro" recently revealed that Nike hopes to win the sponsorship contract of France, and that it is willing to give a higher price than Adidas.

The tender results of the new sponsors of France will be announced in February 22nd this year.

Nike entered the field of football in 1994, but its development was fast.

Nike even set ambitious ambitions to become the world's largest supplier of football products.

The French team is relatively stable, and the French football market is also very large. Nike's sponsorship of France is likely to win.