Fashionable Maternity Dress, Fashion Dress.

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< p > in February of this year, after the first public outing of pregnancy (due to July this year), Princess Kate wore a gray Max Mara wrapped skirt.

Just a while ago, she liked to put on her whole body and coat, like Windsor's pale green dress that she wore at the engagement of the Windsor Castle (Castle). At the same time, Kardashian wore fashionable clothes such as Valentino (Valentino), Salvatore Ferragamo, langwan (Lanvin) and Saint Laurent (Saint Laurent), while Fei Ji wore a black dress to attend an event in Brazil. Later this month, she wore a miniature mini dress with artificial diamonds decorated and long skirts hanging behind in public.

SONY has been wearing its own brand (expected).

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< p > they are competing to emulate the first French Carla (Carla Bruni-Sarkozy), dressed in regular fashion during pregnancy.

Bruni was wearing a white Chanel (Chanel) top dresses and a black blouse during her pregnancy.

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P, no doubt, this has become a common practice, so you may feel that it will give some inspiration to the fashion industry.

According to the gestation brand S e Raphine, about 800 thousand babies are born in the UK each year, with an average cost of 130 pounds per pregnant woman (108 million pounds in the country), while in the United States, the total cost of less than 4 million newborns per year is about $800 million (an average of 200 dollars per pregnant woman).

However, maternity dress is the last "rich ore" to be developed in the fashion industry.

High fashion brands have long been involved in children's wear, wedding dresses, women's underwear, sportswear, and even household textiles.

Obviously, many pregnant women do not want to give up fashion easily, but once the topic of maternity dress is mentioned, fashion fans respond with awkward silence.

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Valerie Steel, director of the the Fashion Institute of Technology Museum, P (Valerie Steele) thinks that pregnancy will involve image problems, because it does not have the charm and smoothness of women's perfect body in the past "the".

After pregnancy, the female body is bound to undergo tremendous changes, and the appearance feels like obesity.

So designers feel left behind.

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< p > Steele recalls that when she was pregnant and looked around for fashion, she had never seen Lssey Miyake's (Issey Miyake) Plantation series clothing, especially the classic cotton style dress with the classic style of 80s of last century.

At that time, "the employees in the store looked at me and said," are you twins? "- the implication is that Steele looks too fat.

"I rushed out of the shop crying," she said.

Nevertheless, she added, "designers feel missed opportunities."

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Susan Lazar (Susan Lazar), a fashion designer in New York, has worked for 20 years. Now she has created her famous brand, Egg Baby, and occasionally designs P maternity dress (contracted knitted dress and accessories).

She said she thought the reason why designers didn't want to design maternity wear was that it actually wore too short.

"After birth, no woman wants to wear maternity clothes again," she said.

"I want to burn it."

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< p > besides, there are practical problems of style.

"The pattern of maternity dress is different from that of ordinary clothes. The reason is that the belly will become bigger and bigger after pregnancy, and it must be a longer belt," Lazar said.

She pointed out that the launch of maternity dress requires a lot of investment. When long T-shirts, leggings and stacking clothing can still be as popular as pregnancy, investing in maternity dress is very worthless.

She said that in fact, many women were almost always dressed in regular clothes until the last three months.

"It's really not necessary to add a lot of maternity clothes, so designers are not willing to bother about it," she said.

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< p > Losangeles fashion designer Nicole Chavez (Nicole Chavez), in collaboration with the then Kristen Kristen Bell (Kristen Bell), designed the dress for this year's golden ball award (Golden Globes), so that the other side wore the loose Jeanne Jeanne fashion (not maternity dress) to participate in the award ceremony.

She usually emphasizes that her clients must wear non maternity dress, including Jeanne Park himself.

During Jeanne's two pregnancy, Chavez kept her wearing Dolce & Gabbana fashion from time to time (she pointed out that the fabric of the brand was very flexible).

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< p > "the Jeanne Park curve is charming and petite, so it shows that its belly is very critical," Chavez said.

Issa is also the ideal choice for the regular skirt, because the signature V collar makes the plump chest look more proud, and the skirt is plucked at the waist to make the belly of the wakkas look even more beautiful.

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P, however, in view of the marketing effect of the current fashion leader of the big wave, fashion brands respond naturally.

After all, it can give birth to a brand-new subdivision of creative industries in the fashion industry.

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