Shopping Is A Panacea. What Products Do India Women Most Often Buy Online?

We all know that women love beauty best.

It is definitely a panacea, especially for women.

But what is the motivation of online shopping? What products do they usually buy online?

According to recent reports from foreign media, Caanvas, an investigative body in India, made a survey of women's online shopping psychology.

The respondents were from New Delhi, Mumbai, Bangalore and Pu Na.

60% of the respondents were 26-40 years old.

It is understood that the biggest driving force for their online shopping is convenience, followed by more favorable prices.

But there are different performances in different regions.

In New Delhi, returns are affected.

The most important factor is that in Mumbai and Pu Na, discount and discount are the primary reasons for women's shopping.

Bangalore is convenient and convenient, including easy checkout, rich choice and easy purchase.

On the whole, their husbands had the greatest influence on their online shopping, followed by their friends.

However, the results of different age groups were different. For women between 15-20 years old, parents had the greatest influence. Women in the 20-25 year old age group had the greatest influence on their online shopping.

The 31-40 year old woman buys the Internet according to her husband's opinion. The woman who is over 40 years old is the most influential child.

What do they buy?

As expected, the most frequent online shopping women were mobile phones, electronic products, followed by clothing.

Surprisingly, the third most popular products are household appliances, followed by beauty care products, books, handbags and baby products.

For professional women, they often buy online.

Health care products, while housewives often buy vegetables and groceries.

However, the development of online shopping is not smooth sailing, and 35% of respondents do not regularly shop online.

The biggest problem is quality and freight.

After sale service and return are also becoming important factors.

For many products, women still prefer to buy in physical stores, but they do not mind buying online.

These products include vegetables, groceries, household appliances and clothing.

But to get them to buy online, Internet retailers must win their trust.