H&M Launches Top Sports Fashion Series

For Every Victory series

Grand launch of For Every Victory (tribute to every victory)

Series, to stimulate people to break through self harvest success.

The series is a cooperation with the Swedish National Olympic team

The results will be sold in stores and online stores in July 21st.

Caitlyn Jenner Catherine Jenna will be the spokesperson of the series.

This series of advertising films focuses on the power of movement and rewriting the confidence of life.

The main characters include the ten omnipotent Olympic gold medalist Catherine Jenna (Caitlyn Jenner) who dares to express my true personality, gymnast Jenner (Chelsea Werner) who does not bow to Down syndrome, Mike Kuts (Coots) who surpasses the wave tip by losing his left leg due to shark attacks, and Namibia Namibia, a fighter who is against prejudice and dreams.

The series is mainly black, grey, light pink and gold. The main items include high performance T-shirts, running shorts and tights, and women's sports bra.

The design team uses fast drying and breathable materials to help the wearer perform the best performance.

The use of recycled polyester fibers in the series indicates that high-performance sportswear can also meet the concept of environmental protection and sustainable development.

All costumes reflect the high standard pursuit of H&M in two aspects of fashion and performance.

H&M also designed a variety of costumes for the Swedish National Olympic team and Paralympic team to participate in the 2016 Rio De Janeiro Olympic Games, including the opening costumes, some competition costumes and awards ceremony costumes.

(but this series will not be put on sale, just for the Olympic Games.

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