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Adidas Recycled Marine Waste Plastic Running Shoes

2016/11/23 12:59:00 67

Running ShoesAdidasDesign

  

Adidas

The company launched the first large-scale production.

Running shoes

It was made from recycled marine waste plastics and promised to work with Parley Ocean Plastic to create 1 million new UltraBoost shoes by the end of 2017.

 ADI plans to produce 1 million pairs of marine waste shoes to eliminate original plastics.

Today (2016) in November, it also launched a new one-off suit for international football Real Madrid and Bayern Munich.

Design

Jerseys are part of the ongoing cooperation with Parley for the Oceans of the sustainable development group.

Adidas x Parley Royal Madrid and Munich Bayern home Sweater Jersey is made of environmental printing, with mesh attachments inside the sleeve, designed to improve ventilation and ventilation, the rear neck with "For the oceans" message and Adidas x Parley ring label integration NFC induction film, to provide fans with further information about partners.

In November 5th (2016) November 5th, jerseys participated in the TSG 1899 Hoffenheim competition in Bayern, and in Real Madrid's November 26th Real Sporting deGij n competition.

At the same time, the UltraBoost Uncaged Parley sneakers are made of Primeknit plastic upper made of marine plastics. They are made from Parley's plastic waste (95%) and recycled polyester (5%) which are intercepted and cleaned up by the Maldives along the coast. 11 pairs of bottles are reused for each pair of shoes.

Shoelace, heel base material, heel ribbon, heel lining and socks cover are also made from recycled materials.

In addition, Continental natural rubber Stretchweb weatherproof sole and Boost midsole can help kinetic energy feedback.

The company said that Torsion system bar also comes from renewable energy, and every step can naturally support the elasticity of the foot.

Eric Liedtke, one of the adidas executive board members responsible for global brands, said: "this represents another step in the collaboration between Adidas and Parley for the Oceans.

But we will not stagnate. We are working to expand these plans. We will use Parley Ocean Plastic to produce one million pairs of shoes in 2017. Our ultimate goal is to remove original plastics from our supply chain.

This 2017 goal means that at least 11 million bottles will be recovered from coastal areas for recycling and functional clothing.

It is also part of the brand's larger commitment to increase the use of more sustainable materials in the product through the implementation of the Parley AIR strategy (avoid, intercept, redesign) and focus on "ecological innovation", aiming at ending the long-term cycling pollution of marine plastics.

UltraBoost Uncaged Parley shoes will be sold on the Internet and Adidas stores in mid November at a price of $200.

Adidas x Parley Real Madrid and Bayern Munich jerseys will be sold on the Internet and in specific stores.

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