Is "Beautiful Girl Warrior" The Inspiration Source Of Fashion Design?

In recent years, as the "Beautiful Girl Warrior" cartoon entered the 20-25 anniversary year of its first release, many brands have successively launched peripheral products for this cartoon, especially fashion products. The relevant series of bags launched by Japanese brand Samantha are representative. In addition, at random, many cosmetics brands will launch specially packaged cosmetics products, which also proves that this animation has great fashion appeal.

Undoubtedly, The Beautiful Girl Warrior occupies an important position in the minds of most post-80s and post-90s generations. Especially girls, I'm afraid that when they were young, they had fantasies about "transformation". This animated cartoon of transformation of magical girl created by Japanese cartoonist Naoko Takeuchi is a classic, and also a representative work of Japanese commercial animation. It was translated into many languages and released in Asia, Europe and the United States.

In the past two years, this animation has been seen by many people as a new idea - it has become an unfashionable "fashion bible" - Zhihu once had a question about the dress code in this animation. At that time, many netizens took screenshots of the animation frame by frame and summarized various Fashion point of view 。

You can think that this is a kind of reincarnation of aesthetics and trends, which is not new in the fashion industry. The Choker collar, which is still popular this year, is a good example - in cartoons, it is the standard fighting equipment for all girls and beauties; The same is true of lace up ballet shoes, which were popular in the street a few days ago. The beautiful girl soldiers had already performed in different styles.

The reason is that Naoko Takeuchi is a fashion fan himself, and many of the character costumes in this cartoon are based on the works of Dior and Chanel. This "revival" is also related to the prevailing environment of nostalgia and retro style. Whether out of nostalgia or in homage to the history of the brand, customers have also become enthusiastic about retro clothing in the past two years. Many brands have launched so-called "archives", for example, we have reported on the United States Fast fashion brand Gap recently launched the archive reproduction series of 1990s classic products.

Japan's leading fashion industry has also contributed. In the 1990s, Japan was the birthplace of the most important trend in Asia. To some extent, this may also be why this cartoon, which was released in early 1992 and focused on depicting the stories of young girls in the 1990s, is still not outdated.

In South Korea, there is a clothing store called Kuchi Machi that sells "The Fashion Guide of the Beautiful Girl Warrior" on Instagram. Although Kuchi Machi's clothes on sale are all standard Han Faner, but the shopkeeper asked the models to wear them exactly like the beautiful girl soldiers. The colors, pieces and accessories should be 1:1 restored as far as possible. When cartoon screenshots and model photos are combined, both cartoon fans and ordinary customers will be moved.

The same story also appeared in the United States, one called CineCosu Studios' Cosplay Studio used a more two-dimensional approach to restore the Japanese street fashion in the 1990s. In addition to the original cartoon, they refer to more illustrators or bloggers who are active on Instagram, Pinterest or other photo social platforms. For example, on the website Polyvore, this is called A Marie's blogger only shares his own evidence《 Sailor Moon 》The dressing scheme summarized by the character characteristics; For another example, Punziella, who has more than 300000 followers on Instagram, has created many more modern illustrations of beautiful girl soldiers.

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