Do You Want To Increase The Weight Of Juhuasuan?
Juhuasuan's change in Taobao's home page channel has risen from second to the first place.
According to the page before the revision of APP, Juhuasuan has two entries on the front page's functional area and the Taobao headline.
Position comparison of Taobao mobile before and after revision
In addition, the "Juhuasuan" channel in the functional area has also been changed to "today's explosion" channel.
It is understood that "today's explosion" mainly according to different categories to sort out the whole time period of the list of hot products, and its sales show, is conducive to increasing the promotion and exposure of Juhuasuan products.
"Today's explosion" channel
A person familiar with the matter said that Amoy panic buying and daily sale will merge into Juhuasuan, becoming the two level entry in the channel.
(for more details, please see Taobao's three sale channels or will you block the merger?
However, Ali subsequently replied, saying that he had not heard about it.
Insiders analysis that if the three major channels merge, for Taobao itself, Juhuasuan, Amoy rush to buy, sell every day, these three official activities have the duplication of location and function, traffic and sales volume has already passed the peak.
From the user's point of view, in the 12 months to September 30, 2018, about 70% of Taobao's new subscribers came from low tier cities. Taobao certainly will not give up the sinking market.
From a strategic point of view, Ma stressed the new manufacturing in the 2018 cloud habitat conference. Ali wants to build a complete business operation system, and must be included in the upstream factory resources.
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