After A Month'S Collapse, The Zac Posen, Which Is Deeply Sought After By The Red Carpet, Has Come Back Again.

On the night of November 1st, the designer suddenly announced that he would close the news of the same brand. A month later, the Zac Posen, which is highly sought after by Hollywood actress and glittered on Met Gala, may be reborn.
It is reported that the Zac Posen trademark was bought by the American fashion designer and distributor Centric Brands at the auction.
According to the women's wear daily, the new business arrangement will affect Zac Posen brand and related intellectual property rights. It is reported that Posen is still studying the details of his involvement in the transaction and formulating new business arrangements.
In November, the reason why Posen closed fashion brand Z House was that the company failed to find new investors or buyers. "The board made a tough decision," Posen said in an interview with women's wear daily in October. "We are selling, but time is running out. My partners and I are trying our best to find solutions to keep it going. In this difficult period of retail and industry, I have been working hard to find suitable strategic partners. "
Despite the popularity of celebrities, in recent years, due to lack of capital investment, it is not necessary to shut down suddenly. News is very sudden. Even the spring series released in New York fashion week in September also confirmed that it would not be on the shelves.
Michel Obama, Rihanna, Jennifer Lopes, Liu Wen and others all often wear Posen's dress to attend various activities. These dresses have contributed a lot of wonderful red carpet moments to all the awards ceremonies and parties.
"I want to express our thanks to our extraordinary team and all those who support me and this brand," the New York designer posted on Instagram to announce the closure of the brand. I am very grateful to them for their unswerving support and dedication to the company.
Zac Posen said that in today's tough retail environment, he and his partners tried all possible ways within their capabilities, looking for solutions to keep the brand going, trying to find a sale, but tardy in finding the right investors. The board made a tough decision to close the company and will dismiss 60 employees.
Yucaipa Cos. It is reported that the investment company has been looking for buyers for Posen since April.
Posen graduated from Central Saint Martins in 2001, and then founded his brand in New York, and soon became a frequent visitor to New York fashion circle. In 2004, he won the women's wear award from the Council of Fashion Designers of America.
In 2000, when Zac Posen was 20 years old, his skirt for supermodel Naomi Campbell was appreciated by the latter. With the support of Naomi Campbell, Zac Posen, which has a good family background, has gained a reputation in the celebrities circle. This has also established a networking foundation for celebrities to design red carpet dress business after Zac Posen.