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Tide Brand Assembly NOVO Enters Wuhan International Plaza With The Theme Concept Shopping Mall Mode.

2011/10/6 9:48:00 85

Wuhan Shopping Mall Fashion Ladies Shoes

Want to be different, want to walk on the front end? 29, the tide gathering place - NOVO with the theme concept. Market The mode is located in Wuhan International Plaza. In the two level and 2400 square meters of China A-level store, many personality avant-garde tide cards gather together to bring the most interesting shopping experience for Jiangcheng Chaozhou people.


As a niche market for small crowds, NOVO's business model is flexible and mobile. It is not enough to retain the fashionable players who are consuming strong power. Relying solely on the limited edition of big brands is not enough. NOVO takes self brand as its selling point. The concept of self run is closer to the top of fashion Pyramid. Whether it is brand selection, the choice of goods or the style of shop decoration can be set independently.


NOVO new concept mall has more than 10 branches throughout the country. This is the first time to land. Wuhan Market Wuhan International Plaza is also the first central concept store in Central China. It appears in the form of "shop in store". It mainly sells high-end brand in Europe, America, Japan and South Korea, and the target consumer group is the middle and high income young people.


In addition to the well-known brands of Wuhan consumers such as honeys, W.double and on&on, NOVO also brought many fresh trend cards, such as women's fashionable shoes with full of forest witches, simple and sexy VIFILLE women's clothing, and all kinds of brands such as EVISU, HASO, REPLAY and so on.


At the opening ceremony of the day, NOVO's flu was everywhere. A band played at the door of the shop, and a small female singer was shocked by the loud voice. Even the traditional lion dance played a damp flavor in NOVO. The three lions and two big headed dolls not only jumped up the classic dance of the axe, but also twisted the lion's buttock in the music full of Hawaii music, and even the customers who were shopping in the shop were attracted to the lions.

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