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The Price Of Chinese Leather Shoes Is Related To American Beef Consumption.

2011/10/9 16:43:00 28

Chinese Leather Shoes Rise In Price Americans Eat Beef.

Eleven golden week, autumn is becoming more and more popular, all stores are selling new autumn shoes.

Compared with the price of spring shoes that had risen this year, the prices of autumn shoes continued to rise.

Women's shoes, led by brands such as BELLE, Staccato and Zhen Mei Shi, were especially popular. Sales staff said that this year's bid has increased by about 30% compared with last year.

Beef reduction in the US

Five years ago, the price of a pair of BELLE women's shoes was only two hundred or three hundred yuan, after six years.

Autumn shoes

The price has been above 1000 yuan.

What many people may not expect is that the price rise of leather shoes this year has much to do with the continuous reduction of beef consumption in the United States.

At the moment of economic globalization, every little detail will lead to the butterfly effect.

Americans who have been affected by the financial crisis and changed their spending habits have recently cut beef consumption.

Affected by this, we need to pay more for real leather shoes this fall.

This year, the price of women's shoes in the autumn has been rising, so that many small white-collar workers can hardly afford to eat.

Yuan Weiwei worked in a cartographic company. She went to the mall a few days ago, and she was shocked by the women's shoes priced at more than 1000 yuan.

Why is the price so much higher than last year? "

Yuan Weiwei did not expect that the raw materials used for making leather, sheep's skin and cowhide did increase in price, and the increase was not small.

Since 2010, the supply price of the international raw leather has been rising all the way, and the price has reached a new high of 10 years. The reason why the price of leather rises is actually related to the fact that Americans eat less beef.

The latest employment data in August showed that the number of new jobs in the United States was zero, and the unemployment rate remained at 9.1%.

High position

And ten years ago, the figure was less than 5%.

Influenced by this, Americans who have always been extravagant have begun to frugal. Most families have been forced to cut food budgets, and Americans who are frugal have even reduced their consumption of beef.

Americans eat

beef

For the 30 consecutive year, it ranks first in the world. Beef accounts for 30% of the meat market in the United States, followed by chicken, fish and pork.

Because of the large consumption of beef cattle, the export of cowhide has always been the highest in the world.

However, data released by American research firms show that the recent consumption of meat products in the United States not only reduced beef purchases, but also converted high-grade beef steaks into lower price beef patties.

The US retail price of beef stuffed by the Bureau of labor statistics has climbed 17% this year. The average price in June was US $2.774 per pound, the highest level since 1984. Compared to that, the average price of boneless waist steak in June was 5.891 US dollars per pound and fell to 9 month low.

In order to curb the further decline of steak prices, the United States reduced the supply of raw cattle.

According to data released by the US Department of agriculture, there were 100 million cows in the United States as of July 1st, the lowest level since 1973.

　

It's not just cowhide.

The domestic high-end women's shoes are mostly made from American cowhide. Since the beginning of last year, the price surge of raw leather has brought great pressure to the leather industry in China.

One of the largest leather suppliers in the country, Xingyi leather, a person named Cai, said that the price of leather has risen to the highest level in nearly ten years.

"Last year, the price of leather has been rising. By the end of the year, a medium quality cowhide has been sold to $82, or 24%.

This year continues to rise, and now doubled compared with the beginning of the year.

Surnamed fan, head of the AOKANG Footwear Group, said that not only the shoe material, but also the polyurethane material used for the sole, from 21 thousand yuan per ton to 25 thousand yuan now, or nearly 20%, and the glue has nearly doubled.

In a short span of a year, tanneries have been continuously affected by the rising cost of raw materials, labor and manpower, of which the price of raw materials has accounted for more than 20%.

The price of new shoes is mostly "moisture".

A Fujian shoe factory owner, who does not want to be named, said that under the background of inflation, small shoe-makers often had no profit because of the high cost, while large brands could take advantage of higher prices to achieve higher profits.

"A pair of shoes, if the supply price is 100 yuan, then the retail terminal will sell at least four to five times the price."

Brand shoemakers also feel "suffering words". Now when new shoes are listed, they must cooperate with the discount sales promotion. Therefore, the retail price of new shoes is often mixed with a lot of "moisture".

Although the cost has been rising, the gross margin of women's shoes manufacturers is still at a high level.

The annual report released by BELLE international shows that the gross margin of footwear products of the group increased by 29.7% in 2010 to 68%, and the gross margin of BELLE group rose from 53.3% in 2009 to 55.7% in 2010.

On Saturday, the footwear industry's annual report also showed that the gross margin level of the company remained at around 50%.