Textile People Are Worried: Is There Any Hope For The Foreign Trade Market In The Second Half Of The Year?
These two days, a "7 billion mask orders were tarnished" news again attracted the attention of textile people.
More than two months ago, Jinfa technology received a large order of nearly US $1 billion from an American enterprise. However, on the evening of August 9, Jinfa technology announced that it had previously signed a US $975 million kn95 mask order with a US company, because it did not receive the advance payment of 40% of the order amount due from the buyer, and the buyer did not give an effective reply on whether to continue to perform the contract order I think this contract order has actually been terminated. According to the latest exchange rate, 975 million US dollars is about 7 billion yuan.
Fortunately, this order has not yet started production, which has not caused any actual loss to golden hair technology. The case of BYD's $1 billion mask order is still fresh in my mind. Although it has been successfully resolved, recently, a series of "single moths" against China have emerged in the United States, which makes the relationship between the two countries very delicate. Once again, does the trade between China and the United States rekindle doubts? Is the foreign trade market improving now?
Prepare for the worst, foreign trade follow-up orders are not as expected
Many cloth owners believe that the biggest "black swan" that led to the poor textile market last year was Sino US trade friction. Although many enterprises do not directly do business with the United States, most of them are indirect exports, and the final market is the United States, which also leads to deep damage to textile enterprises. "Last year, due to trump's tariff increase, we lost a lot of orders. American customers transferred the orders originally placed with us to Southeast Asia, and they have not placed orders with us until now." A foreign trade business has no choice but to say.
This year, the epidemic has led to a sharp reduction in foreign trade orders. In addition, the United States and India continue to suppress China. This series of macro factors make textile people have little confidence in the foreign trade market in the second half of the year. According to a foreign trade trader, we have basically all foreign trade customers from the United States. In the second half of the year, we have prepared for the worst, and now we are going to pay more attention The heart has shifted to other markets, such as Russia, Southeast Asian countries, and domestic markets. But so far, compared with last year, the unit volume has dropped by more than half. "
From the current market order situation, many enterprise leaders said that the domestic trade market is indeed improving, orders received more than in July, but foreign trade has not improved much. On the one hand, foreign control is not very good, clothing consumption demand is shrinking, clothing enterprises close stores, close down, reduce business is not a few. On the other hand, Sino US relations have always been a "thick barrier". It seems that in the second half of the year, consumption will be driven by the domestic trade of double 11 and 12, so as to drive the sales of grey fabric.
After the epidemic era, do marketable products, select high-quality customers!
"It depends on the products. Our newly developed pattern customers are also very satisfied. Although the orders can not be compared with those of last year, the customers are constantly coming down. All of them are brand customers from Japan and Spain, and the payment is paid off every two months. By the end of the year, there is no pressure on the payment." An island silk fabric trader said.
In the post epidemic era, it is very important to select high-quality customers and make marketable products. Do not accept orders in order to receive orders. "Before the Canton Fair received a new customer from Australia. For the first time, we placed an order with us and wanted to pay a 30% down payment. We didn't agree. We told him that we had to pay in full. Later, he also agreed. Unless the new customers are of a very large scale, we usually want to ask for the full payment. It's also true to go to the grey cloth factory to adjust the grey cloth. There is no debt in the first cooperation, and some bottom lines still exist It can't be touched easily One trader said.
It is true that due to the poor market situation, we all want to seize the order. Sometimes we will give in, agree to a price discount, or pay a deposit in advance. This also makes many people have a fluke mentality. However, the reality is cruel. In business, we must have a long mind, except for long-term cooperation and special trust, otherwise some bottom lines should be kept!
At present, the improvement of foreign trade is not very obvious, and part of the reason is that there is no time point for centralized release of foreign trade. Generally speaking, in the Christmas season, goods will be prepared in advance from January to February, that is to say, they will be issued centrally from October to November. However, in the face of today's overcapacity market, these limited orders can not meet all traders and grey cloth merchants. The two-level differentiation of the market will become more and more prominent in the second half of the year. Textile workers need to make psychological preparations in advance.
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